HanesBrands, a leading marketer of everyday basic innerwear and activewear apparel under world-class brands in the Americas, Europe and Asia-Pacific, has inked a partnership with Baldwin Technology for its exclusive and innovative Precision Application System.
The contract includes an option to supply 19 additional Precision Application Systems.
HanesBrands, known for significant environmental stewardship goals to reduce energy consumption and water use, has decided to invest in the systems in order to save water, chemistry and energy and at the same time enhance its productivity.
According to Baldwin Technology Company Inc. – a leading manufacturer and supplier of innovative process-automation equipment, parts, service and consumables for various industries including textile – such technology (Precision Application System) has been designed to support apparel companies in reaching their sustainability goals with greater flexibility, fewer production steps and increased uptime that help in improving the final output.
Further, the Precision Application System comes with an advanced textile finishing technology that reduces the use of end-of-line chemicals and water.
“The company zeroed on technology after evaluating it for eight months in live production conditions with positive results,” said Mike Abbott, HanesBrands Global Director of Research and Innovation. According to Abbott, the company found it appropriate to fulfil its requirements to provide a solution that optimises productivity while reducing the environmental impact.
Notably, the retailer won the US Environmental Protection Agency Energy Star Partner of the Year Award for the eighth consecutive year doing excellence in energy conservation, carbon emissions reduction and ecological sustainability.